Coates Hire is proud to announce securing naming rights for the V8 Supercar Championship round at Queensland Raceway in August; the Coates Hire Ipswich 300.
Coates Hire is already the official equipment hire supplier of the V8 Supercar Championship Series in Australia. Some of these big events are amongst the largest in the country requiring expansive fleets of portable buildings/toilets, lighting, generators and other product specialist support.
The Coates Hire Ipswich 300 therefore compliments an established long term relationship. Coates Hire Chief Operating Officer Leigh Ainsworth, spoke about the ongoing relationship in light of the new naming rights sponsorship.
“As a company we are very proud to be on-board as the naming rights sponsor of the Coates Hire Ipswich 300,” Mr Ainsworth said.
“The announcement today marks an extension to our exciting partnership with V8 Supercars Australia and further aligns two very credible and strong market leading brands.
“At Coates Hire, our commitment to our customers is delivered through the professionalism, expertise and passion of our own people, many of whom, like many of our customers, are avid V8 Supercar fans.
“The Coates Hire Ipswich 300 will be promoted nationally through track signage, promotions, television advertising on Seven and through our Coates Hire Racing partnership with Walkinshaw Racing, Nick Percat and HRT.”
V8 Supercars Chief Operating Officer Shane Howard spoke about the integral role long-term sponsors such as Coates Hire play to the longevity of the sport as it continues to expand in Australia and around the world.
“Coates Hire is a fantastic Australian company and incredible partner for our sport as our events portfolio expands,” Mr Howard said.
“Some of the biggest V8 Supercar events in this country would simply not happen without the great people from Coates Hire ensuring they have essential portable buildings, lighting, toilets, generators and the like.
“Coates Hire has a significant component of its business in south-east Queensland which is why an event such as the Coates Hire Ipswich 300 is a nice fit for their brand.”
The Coates Hire Ipswich 300 is also supported by the Queensland Government and Ipswich City Council at the permanent Queensland Raceway Circuit which, as a traditional event, attracts almost 40,000 people over three days.
“As a sponsor of V8 Supercar events in this state, the Queensland Government welcomes Coates Hire as the naming rights holder for this year’s Ipswich 300,” Queensland Sport Minister Phil Reeves said.
“Coates Hire already has a strong association with V8 Supercar racing and the Queensland Government acknowledges this naming rights contribution to the Coates Hire Ipswich 300.
“I’m sure Coates Hire, like the Queensland Government, is proud to be part of helping Ipswich bounce back after the summer of disasters.”
It is a critical event for the Ipswich region, injecting much needed economic impact into the community as it rebuilds from the devastating floods of earlier in the year. A tragic event that affected the whole nation, Coates Hire also assisted in donating manpower and equipment including pumps, vehicles and even setting up a temporary Laundromat in the Goodna area.